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Category Archives for Online Courses

Legal for course creators – Student problems (S4E87)


If you are providing an online course or digital products to students, members, or customers, you’re bound to come across a few tricky situations sooner or later. But are you doing all you can on the front end to prevent these situations from the start?

In this episode, you’ll learn:

  • The importance of clear payment language in your terms of use
  • How tech tools can prevent your students from copying your course content
  • Why including a dollar amount for damages in your terms of use can save you a lot of headaches if someone does copy your course content
  • Important legal and practical tips for managing your online community
  • Why including disclaimers in your terms of use could be essential, depending on the nature of your online course/program topic
  • Why promising guaranteed results is tricky business
  • Why you should keep your refund policy on the strict side in your terms

Key takeaway: We all want to believe the best in people, but in business, it’s next to impossible to completely dodge unpleasant situations. By taking a closer look at your terms of use, you can prevent or avoid a lot of them.

BONUS: Head over to www.awbfirm.com/course for instant access to our brand new, free masterclass, 3 Legal Protections Your Course Business is Probably Missing, and our legal checklist for course creators (plus you’ll be the first to know when new episodes are live).

This podcast is information, not legal advice specific to your situation.

Beth McCord on enneagram and business (S4E86)


Your Enneagram Coach, Beth McCord, talks with Autumn about growing your business with online courses, certification programs, and more.

In this episode, you’ll learn:

  • How understanding enneagram types can change the way you work with your team
  • The importance of patience when you’re growing your business
  • Why investing in legal right out of the gate may not be the best move
  • How one-on-one coaching, online courses, certification programs, and books can all live within one business

BONUS: Head over to www.awbfirm.com/course for instant access to our brand new, free masterclass, 3 Legal Protections Your Course Business is Probably Missing, and our legal checklist for course creators (plus you’ll be the first to know when new episodes are live).

Resources:

Your Enneagram Coach – https://www.yourenneagramcoach.com/

Instagram: @yourinneagramcoach

Free Enneagram assessment: https://assessment.yourenneagramcoach.com/

This podcast is information, not legal advice specific to your situation.

Why Course Creators need Terms of Use with your students (S4E85)


Terms of Use, Terms of Service… whatever you call it, you might not think of it as a contract, but it is – and an important one at that! This week’s solo episode is all about this critical contract between you and your customers, students, or clients.

In this episode, you’ll learn:

  • Where your TOU must be linked on your website
  • The 11 terms you should include in your TOU to protect you and your students
  • Why including more strict terms in your TOU is always better, and how you can be gentler when difficult circumstances come up
  • Why including a “refunds at our discretion” clause is a bad idea
  • How your TOU can give you a way to resolve issues with someone stealing your intellectual property, without having to file a costly copyright or trademark lawsuit

Key takeaway: Unlike your website’s privacy policy, TOU are not required by law, but they are the legal foundation of your course business.  Strong TOU will put you and your customers on the same page and will save you a lot of legal headaches.

BONUS: Head over to www.awbfirm.com/course for instant access to our brand new, free masterclass, 3 Legal Protections Your Course Business is Probably Missing, and our legal checklist for course creators (plus you’ll be the first to know when new episodes are live).

Resources:

Contract templates: www.awbfirm.com/contract-templates

AWB Firm Masterclass: www.awbfirm.com/course

This podcast is information, not legal advice specific to your situation.

Jaclyn Mellone on the importance of contracts (S4E84)



Go-to gal Jaclyn Mellone joins Autumn on the podcast to talk about the importance of contracts and her atypical path to running a successful online business.

In this episode, you’ll learn:

  • Why new practices, without doing mindset work, won’t get you the results you’re after
  • How using contracts in business shows trust rather than suspicion or doubt
  • Why you need to look extra closely at your contracts with your vendors, especially your payment processor
  • The value of meeting up in-person, even when you work online

BONUS: Head over to www.awbfirm.com/course for instant access to our brand new, free masterclass, 3 Legal Protections Your Course Business is Probably Missing, and our legal checklist for course creators (plus you’ll be the first to know when new episodes are live).

Resources:

Jaclyn Mellone: www.jaclynmellone.com

Instagram handles: @jaclyn_mellone and @go.to.gal

Member Vault: www.jaclynmellone.com/goodies

Jaclyn’s Free LIVE Class (May 8): www.jaclynmellone.com/class

Go To Gal podcast: www.jaclynmellone.com/gotogalpodcast/

This podcast is information, not legal advice specific to your situation.

 

Privacy Policies GDPR for Course Creators (S4E83)



If you’re running an online business, it’s highly likely that you’re collecting some form of personal information from your website visitors. But do your visitors know what happens to their data once they’ve given it to you?  

In this episode, you’ll learn:

  • When you must have a privacy policy on your website
  • What your privacy policy needs to include
  • Extra steps you need to take if you’re collecting information from children under 13
  • Where your privacy policy must be present on your site post-GDPR
  • What GDPR penalties are being handed out, almost one year after the new rules went into effect

Key takeaway: Whether your business must comply with GDPR or not (odds are it does!), the trend is that privacy regulations are becoming more stringent across the board. Taking simple steps to comply now can prevent you from having to implement an expensive fix down the road.

BONUS: Head over to www.awbfirm.com/course for instant access to our brand new, free masterclass, 3 Legal Protections Your Course Business is Probably Missing, and our legal checklist for course creators (plus you’ll be the first to know when new episodes are live).

Resources:

FREE downloads – Website Documents Guide AND Privacy policy + GDPR guide: Sign up below to receive our website documents guide AND our updated GDPR guide immediately in your inbox

GDPR in-depth episodes of the Legal Road Map® podcast: www.awbfirm.com/podcast38, www.awbfirm.com/podcast39, www.awbfirm.com/podcast40

Running list of GDPR enforcement actions as of February 2019: http://www.mondaq.com/unitedstates/x/777680/Data+Protection+Privacy/GDPR+Enforcement

This podcast is information, not legal advice specific to your situation.

 

Liz Germain on Video Marketing Integrity in your business (S4E82)



Video marketing & YouTube expert Liz Germain joins the podcast in this episode to talk with Autumn about keeping integrity at the forefront of your business and some legal lessons learned.

In this episode, you’ll learn:

  • How offering online courses can unlock your time as a business owner
  • How to use online courses to prequalify potential 1:1 clients
  • Why too much learning and attending too many conferences can be a bad thing
  • Important lessons Liz learned about required FTC disclosures for sponsored content
  • The downsides of using Paypal for payment processing, plus how your written refund policy can be your saving grace

Visit www.awbfirm.com/podcast82 for a transcript and show notes.

BONUS: Head over to www.awbfirm.com/course for instant access to our brand new, free masterclass, 3 Legal Protections Your Course Business is Probably Missing, and our legal checklist for course creators (plus you’ll be the first to know when new episodes are live).

Resources:

Liz Germain: www.lizdoesvideo.com

Liz’s Video Growth Course: https://videogrowthcourse.com/

Marketing School Podcast: https://marketingschool.io/

This podcast is information, not legal advice specific to your situation.

 

Website legal musts for online course creators (S4E81)



Your website is the front door to your amazing online course. But if you don’t include the right legal documents on your site, it’s like leaving your door wide open.

In this episode, you’ll learn:

  • Which documents are required by law on your website and which are just a good idea
  • Why disclaimers are essential for online businesses in the health and wellness field
  • The ins and outs of FTC disclosures and when you must use them on your website
  • The easy addition to your course materials or downloadables that could deter someone else from copying them (and help you enforce your rights if it does happen)

Key takeaway: It’s easy to get caught up in how your website looks and what it can do, but every online business owner must make sure the proper legal protections are in place to lay a smart legal foundation for your website, and business.

BONUS: Head over to www.awbfirm.com/course for instant access to our brand new, free masterclass, 3 Legal Protections Your Course Business is Probably Missing, and our legal checklist for course creators (plus you’ll be the first to know when new episodes are live).

Resources:

FREE download – sign up below to receive your free Website Documents Guide

This podcast is information, not legal advice specific to your situation.

 

The importance of legal for online course creators (S3E80)


If you’re an online course creator, you may not even know what you need to worry about when it comes to legal for your business.

Season 4 of the Legal Road Map® podcast is a great place to start. This season, Autumn is alternating solo episodes with interviews of some of the biggest names in the online course world, like Beth McCord, Chris Winfield, Corinne Crabtree, and more.

Solo episodes will focus on legal issues for course creators, like:

  • The policies and documents you need to have on your website, such as privacy policy, terms & conditions, disclaimers, and disclosures
  • GDPR – the European Union law affecting personal data collection and privacy
  • Using guest experts
  • Working with affiliates
  • And last but not least, copyright and trademark

BONUS: Head over to www.awbfirm.com for instant access to the 10 Step Checklist we use with our million dollar clients, and make sure you’ve got the legal basics covered for your business (plus be the first to know when new episodes are live).

This podcast is information, not legal advice specific to your situation.