How to build your email list legally (S5E169)

If you’ve been in business for any amount of time, you’ve probably heard about (or seen firsthand) the value in building your email list.

No matter how large a following you may build on a social media platform, that following isn’t owned by you - it’s owned by the platform, and they can change who sees your content on a dime. 

But an email list? That’s all yours! And it can be a great way to get to know your audience and them, you.

But with all the talk about Privacy Policies, GDPR, cookies, and more, how are you supposed to build your list and stay out of legal trouble?

In this episode, we’ll cover:

  • Why email lists have become increasingly valuable in online business
  • Who has to comply with the EU’s GDPR privacy regulations
  • What you need to know about cookies on your website
  • Why you shouldn’t make promises, especially about earnings or weight loss, in your list building freebies or opt-ins
  • Whether or not you need to include an affiliate disclaimer if you’re promoting someone else’s list building challenge

*To watch the video of this episode, scroll to the bottom of the page

 

Resources mentioned in this episode:

Jasmine Star’s free Instagram challenge:  https://jasminestar.com/join-my-free-instagram-challenge/

Ask by Ryan Levesque:  https://askmethod.com

Privacy Policy contract template:  https://awbfirm.com/collections/all/products/website-privacy-policy-for-u-s-businesses-gdpr-compliant

GDPR guide: https://awbfirm.com/gdpr

Legal Road Map®  podcast episodes about GDPR:

Legal Road Map® podcast episode 164:  https://awbfirm.com/podcast164

This podcast is information, not legal advice specific to your situation.

 

 

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