SMS text message marketing can be an incredibly powerful tool for engaging customers and driving sales. But there’s a hidden risk: even a single text sent without proper compliance could cost your business $500 to $1,500 in fines. We're breaking down the essential legal steps you need to take to keep your SMS marketing strategy compliant and secure.
SMS text message marketing can be an incredibly powerful tool for engaging customers and driving sales. But there’s a hidden risk: even a single text sent without proper compliance could cost your business $500 to $1,500 in fines. We're breaking down the essential legal steps you need to take to keep your SMS marketing strategy compliant and secure.
Client testimonials are a powerful marketing tool, but they can also pose legal risks if not used correctly. The Federal Trade Commission (FTC) has strict rules regarding testimonials, especially when making claims about results. In this article, we cover key legal do’s and don’ts to help you use testimonials effectively while avoiding hefty fines and ensuring transparency with your audience.
Client testimonials are a powerful marketing tool, but they can also pose legal risks if not used correctly. The Federal Trade Commission (FTC) has strict rules regarding testimonials, especially when making claims about results. In this article, we cover key legal do’s and don’ts to help you use testimonials effectively while avoiding hefty fines and ensuring transparency with your audience.
