Promotions can be a great way to get your brand or content in front of new eyes. 

And while it may seem simple enough to ask people to follow your account, share to Stories, and tag a friend, there are actually some pretty extensive rules that apply to how you run a promotion.

This checklist will be your go-to-guide each time you run a promotion.

Please note: Each state has its own rules for promotions, sweepstakes, and giveaways. This checklist is a great starting point for the basics, but if you have questions about the rules in your specific state, please consult with a local attorney.