Demystify legal for your online business
Ready to get your legal ducks in a row? The Legal Road Map® blog & podcast is a must for the ambitious online business owner with a rocket strapped to their back. Stop scrolling for legal advice in Google and instead confidently scale your business to the next level with the right legal protections at the right time.
Hosted by Autumn Witt Boyd, an experienced lawyer who helps ambitious and creative business owners reach their big goals. Together with her team, Autumn guides coaches, memberships, course creators + educators, agencies + experts as they grow. She has special expertise in copyright and trademark issues, and her firm offers full-service legal support to creative businesses.
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When it comes to online marketing, there’s one name that stands above them all: Amy Porterfield. She worked with some of the biggest names in the business before striking out on her own and growing into a multimillion dollar online course business, now supported by a team of 15.
Amy is a client and friend of the AWB Firm, and in Autumn’s interview with Amy, you’ll get to hear about Amy’s business-building journey (including candid stories about mistakes along the way), working with our firm, growing her team, and why she wishes she’d dealt with legal much earlier in her business.
- Insights for employers and business owners about paid leave in the Families First Coronavirus Response Act (FFCRA)
- What's coming in the new relief bill that's in progress right now
- SBA disaster loans - who should apply, how much can you borrow, how to fill out the application correctly, and more.
There’s no denying it, we’re all in the same uncharted waters as the global Coronavirus (Covid-19) pandemic touches each and every one of us. Everyone is asking new questions and thinking through new scenarios, especially when it comes to our businesses.
This special episode is designed to answer some questions that may have come up for you in the wake of events cancelling, clients finding themselves in economic difficulty, and leading your business through this unprecedented time.
Topics covered:
- What is force majeure?
- Will insurance cover this?
- How should I communicate with my clients?
- How should I communicate with contractors/vendors?
- How should I communicate with my team?
- Schools and childcare closing
- Conferences cancelled
- Shipping times for physical items
- Clients' budgets affected
- Manufacturing timelines
- Trade shows being cancelled
- Health and wellness products/services may see an increase in business
- Decisions for in-person events
Putting together an online course is a huge undertaking. There are so many moving parts - writing copy, sourcing or creating images/video, making sure your tech is working, marketing + sales, and more. I’m tired just thinking about it!
If you’re not careful, all of those pieces can take you away from the parts of your business that are making you money now, and you’ll start out at a deficit before your course even launches. So what can you do to ensure your online course enables you to create more income, instead of draining the success you have already created?
t seems like everyone is adding a digital course to their arsenal of offerings these days. With tools like plug-and-play platforms and even courses on how to create your course, it’s easier than ever to start earning serious income from these popular products.
But what about the legal side of digital courses? In the rush to get your course up and running, it may be the last thing on your mind, but not taking the time to put even the most basic legal protections in place can create some real nightmares for you later on.
1) Staying out of hot water when using other people's images that tag your brand on social media.
2) Question from a social media copywriter about how to get sign off from clients that they approve her posts.
3) The legal next steps after being accepted to be an affiliate.